# Marketers ## Introduction The marketing working group is responsible for promoting the DAO's objectives, projects, and initiatives to the wider community. Leveraging digital channels and content strategies, they craft compelling narratives and create engaging campaigns to attract new members, retain existing ones, and enhance the DAO's brand presence. Additionally, they monitor the effectiveness of their efforts, adjusting their tactics to maximize outreach and foster growth in a decentralized ecosystem. The marketer subsystem is an [Working Groups](/system/working-groups.md#operations-working-groups), meaning it has no special on-chain features being what basic working group features exist, described in [Working Groups](/system/working-groups.md). ## Notion Space The community maintains a distinct Notion space which holds more dynamic information on the activities of the marketer working group. {% embed url="" %} --- # Agent Instructions: Querying This Documentation If you need additional information that is not directly available in this page, you can query the documentation dynamically by asking a question. Perform an HTTP GET request on the current page URL with the `ask` query parameter: ``` GET https://handbook.joystream.org/system/marketers.md?ask= ``` The question should be specific, self-contained, and written in natural language. The response will contain a direct answer to the question and relevant excerpts and sources from the documentation. Use this mechanism when the answer is not explicitly present in the current page, you need clarification or additional context, or you want to retrieve related documentation sections.